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Service

A brand identity that makes
people remember you

Logo, colours, typography, packaging, and brand guidelines — every visual element designed to tell your story and set you apart from the competition.

What's included

Complete brand identity

From first logo sketch to full brand guidelines — everything in one package.

Logo design
Primary logo, secondary logo, icon/favicon — in all required formats.
Colour palette
Primary, secondary, and accent colours with HEX, RGB, and CMYK values.
Typography
Font selection, hierarchy, and usage rules for print and digital.
Brand guidelines
A complete PDF guide covering logo usage, don'ts, colour, and typography.
Social media identity
Profile photos, cover designs, and highlight icons for Instagram and Facebook.
Packaging design
Labels, boxes, bags, and product packaging designed to stand out.
Marketing materials
Business cards, letterheads, rollups, banners, and print collateral.
Brand messaging
Tagline, brand voice, and key messages that articulate what you stand for.
Deliverable formats

Files you'll actually use

AI (Illustrator)
EPS
SVG
PNG (transparent)
PDF
JPEG
Brand PDF guideline
Social media kit
Print-ready files
Web-optimised assets
Our process

How we build your brand

A structured, collaborative process with creative direction you'll love.

01
Brand discovery
We explore your business, your values, your competitors, and your target audience. We define what makes you different before we design anything.
02
Moodboard & direction
We present 2–3 visual directions — different aesthetics, moods, and approaches. You choose the direction that feels right before logo development begins.
03
Logo development
We develop your logo concept with multiple variations and refinements. Two rounds of revisions are included in all packages.
04
Full identity build
Colours, typography, patterns, and applications are developed to create a complete, cohesive visual system.
05
Delivery & guidelines
All files delivered in every format you need, plus a brand guideline PDF that keeps your brand consistent across every touchpoint.
Brand work we do

From new brands to rebrands

New brand launch
Built from zero — name, logo, identity, and everything that follows.
Brand refresh
Modernise an existing identity without losing brand equity.
Product branding
Individual product lines with their own visual identity within a master brand.
Packaging design
Labels, boxes, bags, and packaging that stand out on shelves and in photos.
Corporate identity
Full corporate brand — letterheads, presentations, ID cards, and signage.
Restaurant branding
Menu design, uniform graphics, signage, and social visual identity.
Hospitality branding
Hotel brand systems, collateral, in-room materials, and guest experience design.
Personal branding
For consultants, coaches, and professionals who are the brand.
FAQ

Common questions

How many logo concepts do you present?
We present one strong, developed concept per agreed direction (typically 2–3 directions). We believe in quality over quantity — a single well-developed concept is more useful than 10 rough ideas.
Do I own the logo after the project?
Yes. Full intellectual property and copyright transfers to you upon final payment. You own every file, every concept, and every asset we produce for your brand.
What if I don't like the initial direction?
The moodboard approval stage is specifically designed to prevent this. Before any logo design begins, you sign off on the visual direction — so by the time you see the logo, you've already approved the aesthetic approach.
Can you design packaging as part of the brand project?
Yes. Packaging design is included as an add-on or as part of a full brand package. We design for print and provide print-ready files in the format your printer needs.
Branding & Visual Identity

Ready to build your brand?

Tell us about your business and we'll build a brand identity that sets you apart.